Customer Data Platform

One profile per customer. For all your marketing.

Orders, behaviour and everything from your forms in one profile. Enriched with our own machine learning: RFM segment, best open time and churn risk. Every email, recommendation and reward starts from that profile.

Everything you know about a customer, in one place

No spreadsheets, no exports, no segments to maintain. Reloadify builds the profile and keeps it up to date.

Your customersTim de Vries Order #2907Power protein · 2×ViewedBarbell + platesFormInterest: strength trainingOpened emailToday · 19:42

One profile, all data

Orders, browsing behaviour and everything customers fill in on your forms come together in one profile.

Recency → Champion Frequency →

RFM segments, automatically

Our own machine learning scores every customer on recency, frequency and order value.

19:40 0006121824 Tim's best open time

Best open time per customer

We learn when each customer usually opens. Your emails go out at that moment.

Tim de VriesLowMark JansenHigh Win-back proposed by Autopilot

Predicted churn

See who is about to drop off, before they do. And act on it in time.

Strength training Bought in Strength training Tim de VriesAdded automatically

Segments that keep themselves up to date

Does a new customer fit? Then they are added automatically. No lists to maintain.

Let Susan do it. Or do it yourself.

Susan is your AI colleague in Reloadify Autopilot. Ask her for a segment in one sentence, or build it yourself with conditions. Both keep themselves up to date.

Which strength training customers are about to drop off?
  1. Segment · Strength training + churn risk high
  2. Updates automatically
  3. Win-back · email at each best open time
Approve plan

Let Susan do it

Describe who you want to reach. Susan builds the segment, suggests what to do with it and waits for your go.

Strength training champions Bought inStrength training andRFM segmentChampion andChurn riskLow Add condition

Or do it yourself

Combine orders, behaviour, form answers and our predictions into your own segment. For when you know exactly who you want.

Shared by every module

One profile. Every channel.

Email, SMS, recommendations, loyalty and the chatbot all work from the same customer profile. So every channel knows who it's talking to.

Your data stays in Groningen

Works with the rest of your stack

Every module reads from the same profile, and adds to it.

“We now have a much better picture of our customers.”
Saftgras

Frequently asked questions

What goes into a customer profile?

Orders and behaviour from your webshop, plus everything customers fill in on your forms. Reloadify adds its own machine learning: RFM segment, best open time and predicted churn risk.

Do I have to maintain segments myself?

No. Segments keep themselves up to date. When a customer starts to fit, they are added automatically.

Where is my customers' data stored?

In Groningen. All data and backups are stored in data centers in and around Groningen, under European law. About security

Does it work with my webshop platform?

Yes. Connect Shopify, WooCommerce or Lightspeed and orders and behaviour flow into the profiles. The App marketplace adds 300+ integrations.

Put your marketing on Autopilot. Try every module free for 14 days.